I quiver hearing mantra’s chant,
that catchline slogan aired again,
a formula, proof enterprise,
the jingle ringing in my head,
targets and goals both set and met.
The aim is to aim, strapline brand,
but I’ve been burnt, ambition high,
though featherlight their strategy,
and scoring high, or overboard –
the cost as bull where the dart lands.
Stephen Kingsnorth (Cambridge M.A., English & Religious Studies), retired to Wales, UK, from ministry in the Methodist Church due to Parkinson’s Disease, has had pieces published by on-line poetry sites, printed journals and anthologies, including Poetry Potion.
His blog is at https://poetrykingsnorth.wordpress.com/